Bluerank helps Merlin.pl

Merlin.pl is the largest online shop in Poland, running (first as a bookshop) since 1999. It offers nearly 200 thousand products: books, DVDs, CDs, computer games and software, toys, electronics, cosmetics, sport clothing and accessories etc. Merlin.pl is visited by 100 thousand Internet users and has several thousand orders daily. It is the most recognizable online shop in Poland (according to the research of Gemius, 2008).

Bluerank's specialists will conduct a series of audits, prepare recommendations on code, structure and content optimization of Merlin.pl and give advice concerning the internal search engine and the optimization of the ordering process.

Bluerank will also conduct a series of trainings for the employees of Merlin.pl focused on: optimizing and positioning of e-commerce websites, white hat SEO, SEO PR and the use of the advanced features of Google Analytics (especially useful for online shops). The GA training program will be individually tailored to the needs of Merlin.pl.

Bluerank is designing for us a comprehensive SEO strategy and will train our employees in professional use of web analytics tools - said Radosław Krawczyk, Marketing Director at Merlin.pl. We chose this agency because of its competences and skilled, certified SEM specialist.